Sonomed

Our Success Story: Redesigning the Digital Infrastructure with Sonomed Medical Imaging Center

The Goal Was Clear, Digital Trust Was the Priority

Sonomed Medical Imaging Center wanted to present its diagnostic and imaging services in the digital world with a more reliable, clearer, and more professional structure. The goal was to create a mobile-friendly, fast-loading website that allows patients to easily access the information they are looking for and performs strongly in search engines. The project process began with a detailed analysis of the existing website. Page structures, content language, and technical infrastructure were re-evaluated in line with these goals.

Strategic Planning and Implementation Process

During the planning phase, user experience was placed at the center, and service pages were restructured with a clear and simple hierarchy. Throughout this process, the project progressed with a holistic approach in which design and technical efforts were handled together, reflecting the Crabs Media perspective within the flow of the content. While the website was optimized to function seamlessly on both desktop and mobile devices, a clean and corporate appearance that supports visitors’ sense of trust was adopted.

SEO-Focused Content and Technical Enhancement

On the content side, page titles, descriptions, and text structures were organized in accordance with SEO criteria. Target keywords were positioned within a natural flow. On the technical side, speed optimizations were carried out, unnecessary code was removed, and overall site performance was improved. As a result, the website achieved a structure that is more clearly understood by search engines and offers a high-quality user experience.

Result: A Strong Digital Identity and Increased Visibility

As a result of the work carried out, Sonomed Medical Imaging Center’s website gained a faster, clearer, and more trustworthy digital identity. While visitors were able to access the information they needed in a shorter time, organic visibility increased steadily. This project became a successful collaboration that demonstrates how proper planning, a strong technical infrastructure, and a sustainable SEO approach can turn into tangible success in the healthcare sector.