wibsunadumankaya

The Digital Face of Natural Beauty: Our Success Story with Wibs by Dr. Sunay Dumankaya

Specializing in herbal cosmetics and skin health, Wibs by Dr. Sunay Dumankaya partnered with Crabs Media to strengthen its online presence and better position its brand in the digital space. The previous website suffered from slow loading times, a lack of user experience optimization, and weak SEO performance — limiting the brand’s potential and causing low conversion rates in e-commerce.

Crabs Media took on the project with a complete redesign approach. A mobile-friendly, conversion-focused e-commerce infrastructure was developed, fully renewing the brand’s digital identity. A targeted SEO strategy was built around high-volume search terms like “herbal skincare products” and “natural serum recommendations”. Page structures were simplified, user flow was streamlined, and the checkout process was optimized for better conversion. As a result, the website experienced increased traffic and a significant rise in sales conversion rates.

Herbal Power Grows with Digital Strategy

Today, Wibs by Dr. Sunay Dumankaya stands out not only with its natural ingredients but also with a robust digital infrastructure. At Crabs Media, we didn’t just build a website — we created a professional system that supports sustainable online sales and strong digital visibility. By blending nature with strategy, we grew success together.