drburcukardasarslan
A Strong Digital Presence in Women’s Health: Our Success Story with Dr. Burcu Kardaş Arslan
Op. Dr. Burcu Kardaş Arslan, a specialist in gynecology and obstetrics, partnered with Crabs Media to reach her patient base more effectively through digital channels. The existing website lacked current SEO standards, had poor mobile compatibility, and insufficient content — all of which limited online visibility. The goal was to create a digital identity that is trustworthy, clean, and fast-performing.
Crabs Media approached the project with both strategic and technical precision. The new website, designed entirely from scratch, featured a mobile-friendly interface, simplified page structures, and strong local SEO implementation. Targeted content was created to improve visibility for search terms like “kadın doğum uzmanı Bakırköy” and “jinekolog İstanbul.” Page speeds were optimized, images were compressed, and a user-first design ensured simple and intuitive navigation. As a result, there was a clear increase in appointment requests and consultation form submissions through the site.
Trust in Digital, Expertise in Women’s Health
Dr. Burcu Kardaş Arslan’s new digital presence is now just as professional, approachable, and trustworthy as her clinic. At Crabs Media, we delivered more than a website — we built a strong technical and content infrastructure that supports long-term digital success. Together, we created one of the clearest examples of digital transformation in the healthcare space.